AutoSuperMarket

Purpose

Branding / Website Design

Year

2022

Sector

Automotive

Introduction

AutoSuperMarket, a leading company in the automotive sector, needed an innovative e-commerce platform to improve accessibility and efficiency in the online vehicle purchasing process. The existing platform lacked a smooth user experience and modern features to meet the growing expectations of customers. One AM was chosen to tackle this challenge and transform the platform into a digital benchmark in the industry.

What we wanted to achieve

The client had clear objectives: drastically improve the user experience, making it more intuitive and engaging; increase the conversion rate by turning site visitors into actual customers; automate some business processes to reduce order management times; create a scalable and high-performing platform that could support the company's future growth. These objectives guided every phase of our approach, from the initial design to the product release.

AutoSuperMarket Project - One AM

Some features
integrated on AutoSuperMarket

See all
  • Estimator
    Estimator

    Create customised quotes based on your specific needs, with automatic calculations and flexible options.

  • Big Data Analysis
    Big Data Analysis

    Leverages open source databases to analyse large volumes of data without licence fees.

  • AI Models for Price Analysis
    AI Models for Price Analysis

    We develop customised artificial intelligence models to analyse prices, predict trends and optimise strategies.

  • Artificial Intelligence Search
    Artificial Intelligence Search

    Implements an advanced AI-based search system to provide fast, customised results within the website.

  • Artificial Intelligence Chatbot
    Artificial Intelligence Chatbot

    Integrates an AI chatbot to collect feedback from users in a natural and automated way, enhancing the user experience.

  • Tailor-made control panel
    Tailor-made control panel

    Design a tailor-made CMS to suit the specific needs of your website, with modular and flexible tools.

  • Facebook Events Server Side
    Facebook Events Server Side

    Automates the sending of events to Facebook to improve conversion tracking and effectiveness of ad campaigns.

  • Google Analytics Server Side Events
    Google Analytics Server Side Events

    Automates sending events to Google to improve conversion tracking and effectiveness of ad campaigns.

Brand Identity AutoSuperMarket - One AM
Brand Identity AutoSuperMarket - One AM

The numbers speak for themselves

The launch of the new platform led to a 35% increase in online sales in the first three months and a 20% increase in the conversion rate, thanks to a user-centered design. The 25% reduction in order management times significantly improved the company's operational efficiency. Additionally, user feedback was extremely positive, with 92% satisfaction for the new browsing experience. These results not only exceeded expectations but also confirmed the effectiveness of the strategic approach adopted.

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